5 Quick Lessons in Contact Management

Contact management is a basic tenet of every lead generation process. A lot has been written about lead generation strategies and approach. However, the fundamentals need more emphasis. Let us understand this better. You get a contact list. You start calling. You start with some hot leads and a lot of cold ones. And work hard on converting the cold ones to hot. For most small to medium businesses, this is where they look for a quick fix to start getting sales. There is a fix and it is called “contact management”.

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Does Collaborating on Your Contact List Grow Your Leads List?

Most sales teams seem to work in a disconnected way. They work relentlessly on their contact list trying to convert them into leads and the only information that seems to flow to and fro is whether the contact moved to the next stage of the sales cycle or not.

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